Small businesses and startups are the lifeblood of any economy of the world. Yet, one of the major challenges of these businesses is receiving payment from their customers through cash and bank payment. Today, the challenges have been reduced in part, thanks to adoption of the “cashless” initiatives. However, what most […]
Why should I Optimize My Website for Mobile? It is no longer news that mobile has taken over almost every market in the online community to date. For some businesses, 70% of their leads come through mobile devices. While some have as much as 83% of their audience engaging with […]
Why is career change necessary? As things pan out, in life, some of us get tired of a particular job, company or industry. They are dis-satisfied by poor treatment, stagnancy in career path, terrible bosses, and are determined to move on. However, some want to move on to start their […]
Why do startups fail? Among the top 20 reasons identified in the post-Morten analysis of the cause of death of 101 startups, product market fit was responsible for failure of 42% of them. This goes to show how deadly it can be when you sell what your target don’t consider […]
Why do startups fail? One of the biggest things in the country right now, especially in Fintech space, is advent of startups. On daily basis, more ambitious Nigerians are riding on advancement in technology to provide new ways of doing things or improved methods of solving various problems. As in, […]
Why do you need microfinance bank? One key factor responsible for the growth of any nation’s economy is industrialization. At the core of industrialization are startups creating micro, medium and small-scale businesses. Check out any developed country or one whose economy is growing rapidly, they have put up structures to support the […]
They are less than 10% of the entire population. But they create 90% of what we have from common table water to spaceships and the most complicated technologies you can think of. Some qualities differentiate successful entrepreneurs from others though. The category of these courageous individuals create most of the […]
There are so many songs, so many proverbs about money. Everybody knows that ‘owo ni koko’ (meaning: money is key to everything). Yes, salvation is free, but ‘owo ni keke iyin rere’ (meaning: the gospel is free but it requires money to spread around). This goes to show how important […]
What is social media listening? It is a process through which persons or businesses monitor conversations on digital media platforms in order to identify and assess what their audience and competitors are talking about them or the industry. It is called ‘listening’ but it is more of tracking. It is […]
Cash on Delivery as a payment option, is it a blessing or a curse? On the surface, Cash on Delivery is a payment option. From another angle, it is an incentive. Startups use it as a form of assurance mechanism that buyers get utmost value for their money. That is, […]