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The components of Product-Market Fit pyramid are Target Customer, Under-served Need, Product-Market Fit, Value Proposition, Features, and UX Design. @voguepay

How to Make Your Market Want Your Product

  • Posted 09 August 2016
  • By Olanrewaju Adeyemi
  • Under Acquisition/ Support/ Uncategorized

Why do startups fail? Among the top 20 reasons identified in the post-Morten analysis of the cause of death of 101 startups, product market fit was responsible for failure of 42% of them. This goes to show how deadly it can be when you sell what your target don’t consider […]

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